The current generation of social media is causing increasing harm to individual users and to society in general: fake news, clickbait, biased moderation, polarization, addiction, and, most of all, a business model that uses psychological manipulation and data harvesting to maximize profits.

The first step in solving the problem is finding a replacement for the advertising-based business model. A cryptocurrency-based micropayment and tipping layer available on all websites offers a new way for content creators and hosts to monetize their work instead of relying on ads. This model is also fairer since revenue goes to individual creators instead of only large platforms. Additionally, a universal commenting layer serves as a crowd-sourced measure of whether a particular piece of content is trustworthy.